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Authority and Acquisition

Google Ads

Google Ads is an online advertising platform that allows businesses to promote their products and services on Google’s search engine and YouTube.

Google LSA

Google Local Services Ads (LSA) are paid ads that help local businesses connect directly with customers who are searching for their services on Google.

Meta Ads

Meta Ads (formerly known as Facebook Ads) are paid advertisements that run across Facebook, Instagram, Messenger, and the Audience Network.

Backlinks

Backlinks are links from one website to another. Also known as inbound links or external links, they signal to search engines that other websites trust.

On-Page

On-Page SEO (also called on-site SEO) is the practice of optimizing individual web pages so they rank higher in search engines and attract more relevant traffic.

AEO/AI SEO

Answer Engine Optimization (AEO) and AI SEO are the next evolution of search engine optimization. Instead of just optimizing for traditional search results.

Citations

Answer Engine Optimization (AEO) and AI SEO are the next evolution of search engine optimization. Instead of just optimizing for traditional search results.

Conversion

Websites

A website is the online home of your business. It’s where customers learn about your brand, explore your products or services, and take action—whether that’s making a purchase, booking an appointment.

AI Chat/Voice

AI-powered chatbots and voice assistants are transforming the way businesses interact with customers. Instead of waiting on hold or browsing through endless pages.

CRM

Customer Relationship Management (CRM) is a system or strategy that helps businesses manage interactions with their customers and prospects. details.

Tracking

Tracking refers to the process of monitoring and analyzing user interactions, behaviors, and performance metrics across websites, apps, and digital campaigns. By tracking key data points, businesses can measure success.
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